What is marketing translation?

Marketing translation is a specialist domain. This type of translation requires extensive
knowledge and skills. A marketing translator must have a great deal of translation experience and a detailed understanding of the main forms of business organization and operation, as well as of the business world and economy as a whole.

Getting to know the client company, work environment, and vocabulary allows our
translators to develop their intelligent, informed approach. Without this context, even the most seasoned professional must tread carefully and is constantly flirting with error. Our translators are by your side throughout the development of your international business strategy whether you are, for example, a company working in products and services or communications, or a territorial organization. On international markets, launching a product or a marketing campaign to promote your business, means using a new tool: multilingual communication..

Our marketing translation service

Offering much more than translation, New Chapter Translations, offers an adaptation of your message to the target international public. Marketing translation goes beyond word for word transcription and into the domain of transcreation. In order for your marketing communication to have as strong and effective an impact as in its original version, translations must take into account particularities of the local context, such as cultural references.

New Chapter Translations guarantees you a translation that is adapted to your needs. Our procedure includes a rigorous selection of translators specialized in the marketing domain, with both technical and editorial skills, and chosen from among our extensive network that stretches across several continents.

Translation marketing documents:

• Brochures
• Pamphlets
• Slogans
• Websites
• Business proposals
• Catalogues
• Campaigns
• Online learning programs
• Company videos (subtitling)
• Interviews
• Conference programs
• Press releases
• Media kits
• Packaging
• Internal documents
• Games
• Etc.